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Aimed squarely at and designed specifically for the young and young-at-heart, the new Kia Soul continues to make a statement for the brand with its distinctive styling, a plethora of safety options and tremendous value.

The new Soul was redesigned and upgraded with you in mind. Now with significantly better noise, vibration and harshness (NVH) reduction qualities, a more refined ride and many new standard features. For those who want a personal lounge on wheels or an efficient cargo carrier with 14 storage zones, Soul has it covered. While Soul offers a relatively small exterior, it offers a surprisingly spacious interior. All five adult passengers will find ingress and egress simple and effortless, credited to tall doors and a high seating position. Soul is stylishly appointed with black cloth seats on the 1.6 and leather trim on the 2.0 litre model, adding to its comfortable interior. A 60/40 split-folding rear seat with headrest height adjustment offers multiple seating and cargo arrangements depending on driver and passenger needs.

The versatile five-door's low, wide stance is paired with an angled window line, rounded nose and large flared-back headlamps, giving it a playful and youthful appearance. With a friendly face and exuberant personality, Soul is perfect for coastline drives or cruising downtown city streets, embodying the mantra "a new way to roll". The beltline rises from the front wheel arch to create a gentle wedge shape and continues under and around the rear side window. The rear is dominated by the vertical combination tail lamps set into the body color panel with clear outer lenses. The body and wheel arch crease line extends around the bumper for a tough, not rough, style matching the look of the front.

At KIA, passive safety is of the highest priority. Enhanced passenger protection is provided through an energy absorbing body structure using high-strength tensile steel that absorbs collision forces in case of an accident. Dual front, side and curtain airbags are also offered as standard equipment on all models. The best safety features however are the ones that avoid collisions. The Soul has a fully independent front and twist-beam rear suspension system designed to deliver a highly responsive ride. Anti-lock Braking System (ABS) incorporates Electronic Brake-force Distribution (EBD) offer enhanced control, improved stability and stopping power. Electronic Stability Control (ESC)* gives you ultimate control by adjusting each front wheel’s traction to keep you on course while Vehicle Stability Management (VSM)* helps you steer the car back to a stable position. Hill-start Assist Control (HAC)* stops the car rolling backwards when you pull away on a steep incline.

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